Douglas Parker Associates recently celebrated its 30th anniversary at Simons Restaurant, Groot Constantia. It was a private dinner dance function for staff and their partners.
In his address Doug Parker showed how the company had grown strongly over the past ten years with sales increasing at an average of 13% per annum. Over the past year the company produced an average of 5 research reports each week.
In spite of rapid growth, the staff complement has remained virtually unchanged, but there have been big advances in technology and the company has invested heavily in new equipment and sophisticated software that has significantly improved productivity.
Key to the company’s success has been the contribution of an amazing staff who have created a positive, supportive and happy work environment. 66% of sales was to (73) retailers.
